European Supplier accelerated quotation process and increased revenue with SPREAD’s Product Explorer
Challenge
A leading European automotive supplier was struggling to handle diverse customer requirements arriving in disconnected formats. These led to complexity, variant proliferation, and quoting delays. Requirement and portfolio data was scattered across systems, with no efficient way to reuse proven configurations. As a result, quotation teams frequently started from scratch, manually aligning technical needs with available designs—often missing deadlines and creating redundant work.
Cross-functional coordination slowed down the entire quotation cycle. Valuable know-how was trapped in silos, and opportunities to capitalize on existing solutions were routinely lost. This inefficiency put revenue growth and responsiveness at risk in an increasingly competitive supplier environment.
Approach
The supplier introduced SPREAD's Product Explorer to automate requirement matching and enable smart reuse. Within two months, SPREAD ingested data from requirements, quotes, product configurations, architectures, and related documents to create a structured product twin. A one-month rollout followed, gradually onboarding engineering, sales, and R&D users.
Teams were now able to search for similar past products, compare architectures, and create new quotations using verified configurations—without relying solely on expert memory or slow alignment processes.
The following SPREAD solutions were deployed:
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Product Explorer: Automatically matched new customer requirements with existing portfolio
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Deep dives into similar designs and documentation enabled informed reuse
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Quote acceleration through faster creation of new offers using validated components
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Impact
- +5% revenue increase: From faster quote response to more customers
- 3x faster quotation process: Enabled by requirement matching and reuse automation
- Avoided redundant variants: By efficiently reusing validated configurations
“Working with SPREAD allows us to easily understand how new customer requirements match with our existing products and configurations. This allows us to accelerate and improve our quotation process.”
— R&D Manager
